Understanding native app development - what you need to know in 2020

Native mobile app development involves building apps for specific mobile operating systems and allowing users access to them from dedicated app stores. These mobile apps don’t run in web browsers.

According to IDC’s 2018 data, Apple’s iOS and Google’s Android have expelled all other mobile operating systems out of the market during 2018, which is to say that in 2019 native mobile app development is all about building native apps for iOS and Android devices. So, in order to build an application for iOS, app developers will use programming languages like Objective-C or Swift. In contrast, developing for Android will call for programming languages such as Java or Kotlin. The dedicated app store for each of them being App Store and Google Play respectively.

Creating a native app will demand a team having deep expertise with the language and API of the said platform. Native mobile development results in truly indigenous experiences that take the most benefit out of a given platform. Thus, once you decide to provide your business with a digital presence, you will eventually start leaning towards this exact option and quickly make the obvious choice in its favor. Indeed, native environments are the best fit for a variety of applications as it offers higher performance, easy access to hardware controls, API integration, consistent look, and full functionality.  Native apps are also more secure and reliable.

It is preferable to engineer a native mobile application when developing mobile solutions based on video or game scenarios or apps with visually loaded design, navigation, and animations. It also becomes relevant when integrating hardware-related features, such as gestures, multitouch events, geolocation tracking, etc.

These apps are conceived and augmented for a specific platform. As a result, the app demonstrates an extremely high level of performance. They are exceptionally fast and responsive because they are built for that specific platform and are compiled using the platform’s core programming language and APIs without depending on the middleware’s such as plugins and web views. As a result, the app is much more efficient; which is especially important to performance – centric apps like games and heavy graphic apps.

The native mobile apps are developed using native software development kits (SDKs) which makes the user interface (UI) appear consistent with their platform. This ensures better user experience as the discrepancies between OS and app design is now minimized. These apps also comply better with the app store guidelines, because of their construction.

However, there also lies a downside to the use of a native app. The native app development is quite an expensive bit, which means that the expenses are doubled (or even tripled), depending on how many platforms you want to cover. The primary reason for this is posed by limited code reusability. While building exclusive apps on the two major platforms such as iOS and Android (or a third i.e. Windows), you staff two separate teams with different sets of expertise; engineer all the features in different ways and then fix quite a variety of different bugs. That means two separate apps, two codebases, two development teams, and expenses for all of it. 

A Guide to Make Money with Mobile Apps In 2020

Mobile apps have started to hold a special place in today's world and within the matter of a couple of years, its development has exponentially risen. It can be considered as the most effective and simple form of displaying products and services for the owners or accessing those products and services for the customers. The convenience it has portrayed for the end-user is commendable and undoubtedly the business of apps only gets stronger. So, yes it is a lucrative business and will continue to flaunt extensive profits in 2020.

Apart from the giant companies like Facebook, Instagram, and Google, even the newly launched apps are gaining a good amount of profit. The requirement, of course, is a good and worthy app. There are two types of platform an app can surface- Android and iOS. App development has become extremely essential to flourish an online business. An Android app development company develops the android app according to the client’s needs and business plan. In the same way, iOS development is done to activate the app for customers. Another important aspect that you can make huge money with mobile apps if you focus on certain strategies and shape it according to your preferences. Let us take a closer view.

·         Revenue from ads- Earning through displaying ads in your app is one of the most popular and modest formulae to earn money. Google AdSense and Google AdMob have made this option even easier. You need to simply sign up for free and let AdSense decide the most suitable ads for your app. The more the number of clicks through your app, the more revenue you can generate. However, the number of ads should be such that the content of the app's page is not compromised.

·         Through subscription- If you own an app that is updated with interesting media like videos, music or content, you can charge a monthly fee from your users. For example- Hotstar offers some content for free while some other popular content for a subscription fee. On the other hand, Netflix doesn't offer any free content and is locked unless you sign in with a subscription.

·         Through In-app purchases- This is another commonly used strategy to earn a profit. The underlying concept is to launch a free version and make it superbly interesting so that the users are ready to spend an additional amount to access a premium version. This can be mainly used in gaming apps where you can keep the initial levels accessible and charge a specific amount to unlock higher levels. One thing worth understanding is that the app should contain interesting and engaging content to attract users.

·         Affiliate marketing- Incorporating affiliate links within your content can help in making a good amount of money. If the user clicks on your affiliate link and further buys the product, you will get a share of the profit. The more popular your app, the more people clicking the link. Affiliate marketing is the fastest-growing revenue-generator in today's digital world.

4 UI/UX mistakes Every Designer Makes

 4 UI/UX mistakes Every Designer Makes

UI and UX design are the two terms which almost every time create a confusion in one’s mind.both are related to web and app and hence make people more confused.

UI is short for User Interface.the UI is a graphical representation of a layout or we can say that it is that part which defines how an application will look like to a user.it consists of buttons,images,text field areas and all other things with which a user interacts.this all work is assigned to the UI designers and they decide how an application will look like.

UX is short for User Experience.okay,now you would be wondering what is so different about UI and UX. user experience is defined by how the user feels about using the application. Are all the functions of an application running smooth ,are they confusing or clear,does it feel like real while navigating through an application or it feels arbitrary or unreal.

I hope now you peeps must have got a hint of how both UI and UX are different terms in the same aspect.

If it is confusing us, in understanding the real difference between these two why not the designers can be confused. A UI designer creates a design for user and a UX designer is responsible for how the design created by UI designer will operate.

Since the concept is very mixed up it is very common for designers to make mistakes while designing the UI or UX of an application.the model which designers are given are conceptual but sometimes they mess up the designs .

Here we will list down some of the common mistakes a designer makes :

1. Overconfidence- designers sometimes think over confidently about the model of their project. But the mistake is not in the model ,it is in the mind of designer.the success of a website depends on how well the designer’s design is merged with user requirement design.so the best thing you can do about this is to build such a design in which both the conceptual model and the user’s mental model is kept in mind.
2. Designer’s Assumptions- it is quite often that designers make certain assumptions in their mind. They think that user will just have a look at the website and find all the information in it.the designers should realize that their level of understanding and knowledge is far different from the user. So create a website user can easily get with.
3. Unresponsive Design- sometimes the designers fail to understand that there is not only 1 user which is going to access their website,but multiple people and that too from different mediums.slow loading or website not responding are common issues faced by customers.it should work well on both desktop and mobile.
4. Obeying their bosses beyond limit-their is a difference in obeying and pleasing the boss .designers should keep in mind the customers need first.

Sandeep Chauhan The Technical Person

Mr. Sandeep Chauhan currently working as the CTO (Chief Technical Officer) received MBA degree from University of Michigan in Strategy and Finance and Bachelor’s degree from Motilal Nehru National Institute of Technology. He even got 93^rd Percentile in GMAT (Graduate Management Admission Test).

He started his career in the year 2001 from Vignette, where he worked or 5 years 6 months. He started there as a Project Manager and used to handle a team of 25 members and was promoted to Managing Principal in the year 2006. He is very profound in managing customer relations. His high expertise in conducting market research and performing market segmentation helped companies like Embarq in executing and analysing the latest market trends and forming marketing strategy accordingly.

Sandeep Chauhan  can do multi-tasking too, as he has experienced playing more than one role at a time; like he founded Blogoxy, where he also worked as a Developer and Product Manager. His competency in designing and conducting surveys allows him an expert who can easily spot what is currently in demand in the market. His intelligence in forming statistical techniques to get results from hundreds of data points is what makes him stand out in the digital ocean full of analysts. In addition to all these amazing skills, he was also a Co-founder at NIMSAN RETAIL. His marketing campaigns included segmenting the customers on 4 attributes and creating direct email marketing campaigns for more than one lacs customers. This resulted in 20% monthly growth of the company in new customer acquisition.

In 2011 he joined Adchemy as a Product Manager, where he built next generation Advertising product that can manage super-large advertising campaigns with ease. He believes in thinking beyond keywords. Over the time, he has continuously proven his development skills, like as a Founder and Developer in Best TaxPreparers, he was responsible for identifying the business and creating product niche while designing the product. As a result this company is now one of the largest directories of Tax Professionals (CPAs) in the country.

Then, in the year 2016 he became the Co-Founder and CTO at DealSite, where he was taking care of the Technology Architecture and Development for the cloud and mobile application. After this, he again proved his capabilities in the field of management while being CO-Founder of DrawingView for 4 years from 2014-2018. DrawingView is a fantastic product that enables users to view and manage large Construction Drawings (Plans) easily on a Mobile device. It is a very useful platform for general contractors, architects and sub-contractors for Scheduling, Task Management, Team Communication and for generating Progress Reports.

Since the past 5 years Sandeep is helping HeaderLabs in San Francisco to build beautiful technology products as a CTO. They have built many high-quality and high-growth applications and websites in the last few years.

Sandeep is known for his hands on experience of technology and very precise product management vision in the industry. With excellent communication skills, he is well accustomed to working in teams and in fast-paced environment. His passion for developing new product shows how much he loves doing what he does.